General Information

Req #
WD00024936
Career area:
Marketing
Country/Region:
India
State:
Haryana
City:
Gurgoan
Date:
Thursday, October 6, 2022
Working time:
Full-time
Additional Locations

Why Work at Lenovo

We are Lenovo. We do what we say. We own what we do. We WOW our customers.

Lenovo is a US$62 billion revenue global technology powerhouse, ranked #217 in the Fortune Global 500, employing 77,000 people around the world, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver smarter technology for all, Lenovo has built on its success as the world’s largest PC company by further expanding into growth areas that fuel the advancement of ‘New IT’ technologies (client, edge, cloud, network, and intelligence) including server, storage, mobile, software, solutions, and services.

This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub.

Description and Requirements

Key Responsibilities

End to End Marketing Campaign Planning for India smartphone products
Media planning, execution and optimization for all product line on all relevant channels - Online, Offline, B2B
Develop and execute media/PR plans
Maintaining our social media presence across all digital channels, measure and report performance of all digital marketing campaigns, and assess against goals
CRM and own media management (website, social platforms etc.)
Develop and monitor campaign budgets
Management and coordination with all relevant internal (Finance, SCM, eCom, Product - India and global) and external stakeholders (Media agency, creative agency, PR agency, ecommerce partner)
Drive and deliver on brand and marketing funnel metrics that enable and results in final sales metrics
Drive, Track, Monitor and report consumer insights through consumer research, consumer reviews/comments (Social and eCommerce) and Sentiment (Social)
Collaborate with agencies and other vendor partners to ensure brand deliverables

Specification & Requirement

MBA from a Premier Business School 
Work Experience 5+ years post MBA.
Consumer/Commercial Technology organization experience, desirable  

Additional Locations

NOTICE FOR PUBLIC

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