Why Work at Lenovo
Description and Requirements
About Lenovo
Lenovo is a US $70 billion global Fortune 500 company where we rank #171. We are a leader in providing innovative consumer, commercial and enterprise technologies. Globally, our product lines include a full range of commercial and consumer PCs, servers and workstations, and a family of mobile internet devices including tablets and smart phones. We design and build our products to bring progress to the world. Serving customers in more than 160 countries, we take our inspiration from the drive and imagination of the people who make things happen; our technology helps those who do, do better.
At Lenovo we employ more than 60,000 people worldwide and our people share a common aspiration to be the very best. Whether serving our customers, working as a team or contributing to the community, we are working to build a unique company. A company that delivers unparalleled products created and supported by people with a wealth of different cultures and experiences. Our strength lies in this diversity. We are dedicated to fostering an environment that encourages entrepreneurism and ownership. A workplace where people's talents can be challenged, and their efforts recognized and rewarded. We employ fantastic people…come join the fun!
Lenovo Intelligent Devices Group (IDG) Vision – Our vision is to bring smarter technology for all by providing our customers with the widest portfolio of products, solutions, software and services – making Intelligent Transformation an everyday reality. We are constantly evolving to improve the user and customer experience and personalize technology to equip our customer base with the tools to overcome challenges.
Key Responsibilities
- Build an ongoing partnership with regional sales leaders to understand business needs and sales strategies by territory
- Develop and execute regional marketing programs that are aligned to Business priorities and initiatives
- Develop digital led / always on end-to-end marketing campaign to drive new customers acquisitions, lead generations and brand awareness
- Identify growth opportunities and partner with sales teams to strategically cultivate new markets
- Work closely with both business and alliance partners to drive partner marketing campaign
- Report on performance of regional Marketing activity to senior stakeholders, to demonstrate the impact of Marketing initiatives on engagement and revenue.
- Lenovo events / webinars: Manage independently, flawless project execution of marketing webinars / events thru closely working & managing all 3rd party agencies (event, media, analyst houses, etc) and internal stakeholders. Drive the messaging and execution for the events and other marketing programs to drive leads and qualified opportunities.
- Tele Lead Generation: Manage Tele lead generation programs for various products lines to generate pipeline for sales teams
- Channel Co marketing: Independently plan and manage end to end execution of Channel Co marketing campaigns, such as B2B webinars / events with the channel partners, enablement & other activation programs
Specification & Requirement
- Degree holder, preferably in marketing and very strong in executing integrated digital campaign
- Experience of B2B Data Center Technology / software / SaaS Marketing is a must
- At least 11+ years working experience in Enterprise/B2B marketing with strong background in demand generation marketing
- Logical and analytical thinking coupled with strong communication and presentation skills
- Sensitive and strong in figures, cautious and attentive to details
- Fast learner; must be a taskmaster, ability to multi-task and work at a fast pace
- The ability to perform independently, hands on and to work well in a team environment
- Excellent English (written and oral) is a must.